MILANO (ITALPRESS) – Philia Events, a company specialized in the design of strategic events and in the management of high reputational spaces, crisis communication, press office corporate entirely controlled by Philia Associates, consulting firm specialized in strategic communication, public relations, press office, marketing and events with operating offices in Rome, Milan and Genoa.
The name recalls the Greek concept of authentic relationship, trust and alliance and offers services such as reputational positioning, crisis communication, corporate and institutional press office, branding, advertising campaigns, social media strategy and event organization. Among the partners: Paolo Liguori, historical television director; Jessica Nicolini, a journalist with strategic communication, media relations and communication management at times of crisis; Andrea Ruggieri, journalist, opinionist and expert in institutional relations; Giovanni Toti, journalist and former President of the Liguria Region, strategic consultant for enterprises and institutions; Paolo Romani, former Minister of Economic Development; Marco Pogliani communication expert; Luca Vatteroni, specialist in sports marketing and brand; Carlo Barile, expert in great events and entertainment; Cristiano Lavaggi, President of the Board.
Philia Events was born with the aim of transforming the event from logistic service to positioning lever and reputation. Each appointment is conceived as a proprietary media, capable of generating content and visibility even after its conclusion. Alongside events, the company develops management and enhancement of advertising spaces and partnerships on unconventional media and contexts.
Among the first assets of the new company is the enhancement of Portofino as a premium location for business and institutional events, with the format “Portofino Talks”, already established as a moment of comparison between economics, politics and culture. Within the framework of the new reality Philia Events, the strategic agreement concluded with Infront Italy, a leading sports business company in Italy, whose expertise in the sector has led to the development of innovative and valuable projects within the corporate hospitality industry. Thanks to this partnership, the business world will be able to access exclusive experiences in the great venues of sport and music, including the Sea Arena of Genoa, one of the most evocative water locations in Europe, with reserved spaces and dedicated hospitality formats.
– Press office photos Philia –
(ITALPRESS).
