MILAN (ITALPRESS) – “The candidacy of the Italian Art of Footwear to intangible cultural heritage of UNESCO represents a national project to protect and value one of the most authentic knowledge of Made in Italy. We do not run a shoe, but people, skills and techniques that for generations turn Italian knowledge into culture. The challenge is to make this heritage live in the future, transmitting it to the new generations and combining tradition and innovation”. The president of Fondazione Fiera Milano, Giovanni Bozzetti, in relation to his appointment as president of the Committee Supporters for the UNESCO candidacy of the Italian Art of Calzatura promoted by Assocalzaturifici and his president Giovanna Ceolini, who also leads MICAM Milano.
– photo press office MICAM Milan –
(ITALPRESS).
