Iconic landscapes, art cities and historical dwellings continue to attract couples from all over the world for their dream weddings. Italy confirms the ideal setting for “Romantic landscapes and unforgettable views” where more and more foreign couples choose suggestive places to pronounce the fateful yes generating a turnover that in a single year “is beyond the billion euros”. Il Messaggero writes this by reporting the data of the Centro Studi Turistici in Florence according to which 2025 registered “an increase of 19.6% compared to the previous year for a turnover of more than 1,1 billion euros” with about 16,700 weddings celebrated.
To attract lovers are the great cities of art with Rome “in the top” followed by Florence and Venice, but also Lake Como that “places on the podium” along with the Amalfi Coast and the Val d’Orcia while Tuscany remains “the most sought-after region” followed by Lombardy and Campania. In addition to the spouses arrived in the country “1,1 million guests” for a total of more than 3 million overnight stays with the couples who make available an “average 67 thousand euros” to crown their dream. The figures show that growth is mainly about the “extra-European drugstores that today represent 48.1% of the total” with the United States as “main market with 31.7%” followed by the United Kingdom and Germany as new markets from Australia, the Arab Emirates and China. In most cases the spouses opt for a “ symbolic ceremony that reaches 65.4% of the total preferences” choosing as location “villas and castles, historical residences and villages” but also particular structures such as “masserie and cellars, archaeological sites” and even sailing boats for what the president of Convention Bureau Italia, Carlotta Ferrari, defines a “strategic asset for the country” able to transform the national heritage into a global brand”.
(Source: © 9Colonne)
L’articolo Dream Weddings, in Italy is record of spouses from abroad proviene da IlNewyorkese.
