ROMA (ITALPRESS) – In a context in which the healthcare system is called to face increasingly complex challenges, from sustainability to innovation, from regulation to transformation of care models, HealthCORE, a new business unit dedicated to the Healthcare & Life Science world, designed to strengthen strategic communication and advocacy as a structured and qualified dialogue between institutions, industry and scientific communities.
HealthCORE was born from CORE’s consolidated experience in corporate communication and public affairs, matured through years of activity alongside companies, institutions and strategic stakeholders. A distinctive know-how that results in a solid expertise in advocacy, in the creation and management of sector think tanks and in the development of strategic communication projects and integrated editorial projects.
The initiative will take advantage of the collaboration of Angela Bianchi, senior advisor who provides a strategic vision developed over thirty years of experience of strategic communication in the healthcare sector. Its contribution strengthens the position of the business unit as an authoritative and competent interlocutor in the field of communication and institutional relations in the health field.
HealthCore develops to assert itself as an editorial and comparison space for pharmaceutical companies, medical device players, hospital and healthcare companies, foundations active in the health and health sector, and healthcare and healthcare institutions.
The approach integrates advocacy and strategic communication with the aim of contributing to the development of effective and sustainable policies, while strengthening the reputation and positioning of actors involved in complex and high-regulation contexts.
In this context, consolidated initiatives such as the Healthcare Innovation Forum, which has reached its sixth edition, with two appointments already scheduled for this year: next March 18th and November, which represent a qualified moment of analysis and comparison between stakeholders in the biomedical sector.
Next to this route is Insport, scheduled on September 17, an initiative dedicated to promoting sport as an instrument of inclusion and social growth. The project focuses on active involvement of children with disabilities in structured sports activities, enhancing sport as a leverage for integration, well-being and development of individual skills, while promoting a culture of accessibility and equal opportunities.
Among the activities that has already launched HealthCORE is the Health Vodcast, which represents an innovative publishing tool for deepening on health, research and health policies. The format was created with the aim of giving voice to health professionals, patient associations and opinion leaders, creating a choral story capable of integrating different and complementary perspectives.
With HealthCORE, a communication and advocacy platform designed to accompany the evolution of the health system, combining strategic vision, vertical skills and ability to activate qualified relationship networks. A project that aims to contribute to the development of a more innovative, sustainable and ethically responsible healthcare system, translating the comparison between the actors in the sector in concrete and measurable results.
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(ITALPRESS).
